Copywriter and editor specializing in B2B and B2C and everything else

What Makes Me Different

I’m Raina Keefer, an award-winning copywriter. And I do things a bit different. Every piece tells a story, and every (good) story helps you feel something. Yes, even a promotional e-mail. So you tell me how you want your audience to feel, and I craft a compelling project that supports those emotions. Because decision-making is all about—wait for it—feelings!

How I Can Help You

I string words together in incredibly complicated ways to help your message or product stand out. People seem to like it.

— Copywriting

— Editing

— Proofreading

— Giving compliments

The Baggage I’m Happy to Carry

I’ve been a professional writer/editor for 20 years, with expertise in:

  • Scripts and speeches

  • Ebooks

  • Scholarly manuscripts

  • Technical manuals

  • Emails and campaign strategy

  • Web content and landing pages

  • Social copy

  • Resumes

  • Features

  • SEO and content optimization

I have a bachelor’s degree in communication and journalism, training in technical writing, and a master’s degree in applied intelligence.

Clients

  • Hughes Group Architects

  • The Penny Hoarder

  • Bayer Healthcare

  • George Washington University Department of Nursing

  • The American College of Radiology

  • Lifehacker

  • Brazen Careerist

  • QuadraMed

  • The Berndt Group

  • K-12 Inc. (now Stride)

  • District Sports